I’m Shaira — social media strategist, content creator, and mom building a life on my own terms from Cebu, Philippines. I used to be a guidance counselor, until I quit after my first son turned one — a decision my parents doubted and even my husband wasn’t sure about at first. Three months later, I landed my first client. Five years on, I’ve worked with brands from skincare to real estate, and now I teach aspiring social media managers the exact system I used to go from unsure to booked. If you’re a few steps behind where I started, this is for you.